Guidebook

World Travel Guide Choice: Recommended Travel Destinations for 2022, Shikoku Selected as One of Top 10 Regions!

Lonely Planet ranked Shikoku in Japan sixth in the regional category of its “Best in Travel 2022” list.

Press release

TOKYO, JAPAN, October 28 (Korea Bizwire) – Lonely Planet, the world’s most popular travel guide, ranked Japan Shikoku sixth in the regional category on its “Best in Travel 2022” list of recommended travel destinations for 2022. Watch here: https: // www. youtube.com/watch? v = A3CRpmtgpZc

Based on the principle that “Shikoku is one”, the Organization has worked with local governments, regional tourism development companies, related businesses and economic organizations in the region to promote the attractiveness of Shikoku, both in countries than abroad, and to attract more visitors to the island, in cooperation with ministries and agencies, the Shikoku District Transportation Bureau and JNTO. This year’s selection is further recognition of the community’s connection to the Shikoku pilgrimage culture of hospitality and the awareness of local residents to protect the environment, through the concerted efforts of the public and private sectors.

Encouraged by this selection and moving forward “with” and “after” the corona pandemic, we will continue to take advantage of the ongoing Shikoku Destination campaign to actively promote the creation of the Shikoku brand with the aim of attracting visitors. with an emphasis on safety and security.

What is Lonely Planet?
Lonely Planet is a travel media company known for its eponymous guidebook series that is popular around the world.

Lonely Planet is a travel media company known for its eponymous guidebook series that is popular around the world. In addition to English, the company offers guides, travel magazines, websites, videos and other media in a variety of languages ​​including German, French, Italian and Spanish. .
Lonely Planet website: https://www.lonelyplanet.com/

What’s the best Lonely Planet trip?
Lonely Planet’s Best in Travel is an annual ranking of the 10 best countries, regions, cities and other tourist destinations to visit in the world, published each fall. Rankings are determined by a committee of experts established within Lonely Planet from nominees recommended by Lonely Planet editors, editors and bloggers, based on their own criteria such as news and inspirational material.

The selected countries and regions will be announced on the website and published as a directory with the latest information on travel trends for the year.

Best of Lonely Planet Travel: https://www.lonelyplanet.com/best-in-travel

For media inquiries please contact: https://shikoku-tourism.com/en/contact

Source: Organization for the promotion of tourism in SHIKOKU via Media OutReach

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